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Rolls-Royce

UK Goodwood Founded 1906

Models 5
Region UK
Inside the Brand: Rolls-Royce
Inside the Brand

Rolls-Royce in Context

Rolls-Royce remains unmatched when it treats luxury as atmosphere, silence and ceremony rather than as simple material excess.

From the modern Goodwood era to Phantom, Cullinan and Spectre, Rolls-Royce is trying to carry the pinnacle of bespoke luxury into the electric age without losing the marque's sense of occasion.

Sebastian April 18, 2026
Lineup

Models and trims

5 models currently listed for Rolls-Royce.

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Rolls-Royce Cullinan
Model

Cullinan

2 engines 2 packages 2 variants
Segment Ultra Luxury SUV
Body SUV
Powertrain ICE
Output 563 hp
Price $345,000 - $500,000
Official
Rolls-Royce Ghost
Model

Ghost

2 engines 3 packages 3 variants
Segment Luxury Sedan
Body Sedan
Powertrain ICE
Output 563 hp
Price $330,000 - $450,000
Official
Rolls-Royce Phantom
Model

Phantom

1 engine 2 packages 2 variants
Segment Ultra Luxury Sedan
Body Sedan
Powertrain ICE
Output 563 hp
Price $482,000 - $650,000
Official
Rolls-Royce Spectre
Model

Spectre

2 engines 2 packages 2 variants
Segment Luxury Coupe
Body Coupe
Powertrain Electric
Output 577 hp
Price $413,000 - $520,000
Official
Rolls-Royce Wraith Black Badge
Model

Wraith Black Badge

1 engine 1 package 1 variant
Segment Luxury Coupe
Body Coupe
Powertrain ICE
Output 632 hp
Price $400,000 - $450,000
Official